15 Essential Tips for Buying an Engagement Ring: The Ultimate Guide

Embarking on the journey to find the perfect engagement ring should be exciting and meaningful. At Jenna Clifford, we understand that this experience is personal, and we’re here to help you make informed and confident choices. Whether you’re opting for a custom design, gathering inspiration from Pinterest, or exploring diamond alternatives, these 15 tips will guide you in simplifying the process.

1. Start with Inspiration

Gather inspiration from your partner’s Pinterest boards, Instagram saves, or even their favourite jewellery pieces. At Jenna Clifford, we believe every love story is unique, and your ring should reflect that. Let your partner’s style guide you toward a design that will be cherished forever.

1. Choose a Trusted Jeweller

Working with an experienced jeweller who understands your vision makes all the difference. With over 32 years of jewellery design experience, our team is dedicated to guiding you through each step, ensuring the engagement ring buying process is smooth and stress-free. Our expertise and commitment to quality ensure that you’ll find (or create) the perfect ring.

1. Discuss What’s Important

If it's not a surprise, have an open conversation with your partner about what matters most. Do they prioritise ethical sourcing and sustainability? Maybe they want to remodel a family heirloom or have a preference for a specific metal? Knowing these preferences upfront will help simplify the decision-making process.

1. Set a Budget That Works for You

There’s no one-size-fits-all budget for an engagement ring. Set a budget that feels right for you and your partner. With Jenna Clifford, you can explore a range of options, including lab-grown diamonds and custom designs, allowing you to create something beautiful within your price range.

1. Take Your Time

Taking the time to plan ahead is key to creating a meaningful engagement ring. Budgeting and saving allow you to get the ring you desire without compromising on design elements. At Jenna Clifford, we work within your budget to ensure that no detail is overlooked, but planning ahead means you can focus on every aspect that makes your ring unique. Exploring different options, from custom designs to ready-made pieces, ensures you create something truly reflective of your partner’s style and your love story.

1. Consider Custom Design

For something truly unique, consider a custom engagement ring. Jenna Clifford’s bespoke services allow you to collaborate with our skilled artisans to create a one-of-a-kind piece. Whether incorporating a special gemstone or designing a completely new setting, customisation offers endless possibilities and a deeply personal touch. (Learn more about our Bespoke Services).

1. Know Your Partner’s Ring Size

Secretly find out your partner’s ring size by borrowing one of their rings (make sure it fits right) or asking a close friend for help. We offer complimentary ring-sizing services to ensure the perfect fit. You can also download our ring size guide here.

1. Consider the Band

Not an essential, but some prefer to have a wedding band for daily wear when they don't want to wear their engagement ring. You can choose designs that complement each other, whether it's a matching set or a contrast in metals and styles. Alternatively, a separate band offers a more minimalistic option for everyday wear while keeping your engagement ring safe.

1. Explore Diamond Alternatives

While diamonds are a classic choice, gemstones like sapphires, emeralds, and rubies offer a bold and meaningful alternative. Jenna Clifford offers a curated selection of ethically sourced gemstones to add some colour and personal significance to your ring.

1. Lab-Grown vs. Natural Diamonds

Lab-grown diamonds offer an eco-friendly and cost-effective alternative to natural diamonds. These stones are virtually identical in appearance, durability, and quality, making them a popular choice for those working with a specific budget. Many clients appreciate the environmental benefits and affordability of lab-grown diamonds, allowing them to select a larger, more impressive centre stone without compromising on beauty.

On the other hand, natural diamonds hold a timeless appeal, often symbolising tradition and rarity. Natural diamonds also retain their value, often appreciating over time. As they are limited in supply, these gems are seen as investments, adding financial worth to their emotional value. Our natural diamonds are ethically sourced and GIA-certified, ensuring the highest standards of quality and provenance. For clients who value the heritage and unique story behind a natural diamond, our collection offers a range of exquisite options.

Interestingly, some clients choose to blend the best of both worlds, opting for a large lab-grown mainstone complemented by smaller natural diamonds in the band. This approach allows for a more affordable centrepiece while retaining the historical significance of natural diamonds.

1. Think About Durability and Future Maintenance

It’s important to consider the durability of the gemstones you choose. While diamonds are incredibly tough, some gemstones like emeralds, opals, and tanzanites are softer and more prone to chipping or scratching. These stones may require extra care and are better suited to those with a less active lifestyle or conscious and gentle jewellery wearers.

Some ring designs and settings require more regular cleaning and maintenance to keep them in top condition. Over time, dirt and debris can accumulate around intricate details, dulling the sparkle of your diamonds or gemstones. We offer cleaning and refurbishing services to ensure your ring stays as beautiful as the day you bought it.

1. Don’t Be Afraid to Ask Questions

There are no wrong questions when it comes to buying an engagement ring. Whether it's about the differences between settings or the quality of diamonds and gemstones, Jenna Clifford’s expert team is here to provide all the information you need to make the right choice.

1. Explore Different Settings

The setting is just as important as the diamond or gemstone. We offer various options, including our signature Carré diamond setting for a bold yet elegant look, as well as pin-set and hammer-set options for durability and style (Read More Here.)

1. Add Personal Details & Make It Memorable

Small details can make a big impact. Consider engraving a special message or symbol inside the band or incorporating a meaningful design element like using your birthstones. Jenna Clifford’s bespoke services allow for personalisation that makes your ring even more special. Whether you’re designing a custom piece or selecting one of Jenna Clifford’s signature designs, focus on the sentiment and significance behind the ring, because it’s a symbol of your love.

1. Ethical Sourcing Matters

Ethical sourcing and sustainability is at the heart of our brand's values. All our diamonds, both natural and lab-grown, are GIA or EGL certified to meet the highest standards. Additionally, our jewellery is locally crafted in Johannesburg, ensuring that each piece is made with care and responsibility. Choosing a Jenna Clifford ring means selecting a piece that is as meaningful in its creation as it is in its symbolism.